Driving 240% organic growth for loveholidays

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loveholidays is the UK’s fastest-growing travel agent. They’ve succeeded by offering unlimited choice, unmatched ease, and unmissable value. They believe travel makes new connections and turns strangers into friends – and that this shouldn’t be an expensive luxury.

Reddico not only excels in execution but also in service, making them a truly invaluable partner in our ongoing growth and success.

Joe Francis, Director of Organic Marketing, loveholidays

The brief

When we started working with loveholidays, the growth of their domain had, to a large extent, been driven by acquisitions. The company wanted to drive organic growth, so it asked Reddico to help review, build and diversify its backlink profile through off-page SEO.

What we did

Partnering with the loveholidays team, we developed a content strategy, writing and producing high-quality, evergreen assets that websites (including influential tourist boards) would want to embrace.

Our professional outreach team then embarked upon a campaign to secure links on high-quality, relevant sites. During the campaign, the team secured an average of 28 links per month, with an average domain rating of 30.

The results

Since the start of our partnership with loveholidays:

  • We’ve created and delivered more than 30 assets

  • Secured over 1,000 backlinks, including 11x .gov and 18x .edu links

  • loveholidays.com domain rating now stands at 71 – the third highest in their industry sector

  • Page 1 rankings have grown by over 37,900 keywords

  • Monthly organic traffic has grown by more than 240%

+1,000 Backlinks secured
+37,900 Growth in page 1 rankings
+240% Organic growth
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Working with Reddico has been transformative for our digital presence. Their team has consistently delivered outstanding results, from crafting high-quality digital assets to enhancing our SEO performance across the board. Their strategic approach to securing high-value backlinks and improving our overall online authority has set us apart in a competitive industry. Reddico not only excels in execution but also in service, making them a truly invaluable partner in our ongoing growth and success. Joe Francis, Director of Organic Marketing, loveholidays
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